Panini Buildley fever reigns ahead of the World Cup. The Swiss are there too. But before the big women’s tournament in Australia and New Zealand, not as many people exchanged and collected stickers as usual.
Sales figures from Galaxus show that in order to sell Bildli at the Men’s World Cup in Qatar, 280 times as many stickers would have to go into the basket. However, the online store has only been selling Bildli since mid-July. During the penultimate World Cup among men in Russia, Galaxus sold 77 times more paintings.
Half of the stalls don’t sell photos
Large retailers such as Migros, Aldi and Lidl are also responsible for poor sales figures, writes Galaxus. They wouldn’t even have stickers in stock. Half of the Valora stalls are also not for sale. If the pictures are available, they are hidden between other products, Tages-Anzeiger writes.
Comparison with the Women’s World Cup in France in 2019 is not possible. Galaxus had no stickers available for this event.
(log)
Source: FM 1 Today
Robert Happel is an author and sports journalist who writes for 24 News Globe. He has a deep passion for sports and a talent for analyzing the latest developments in the world of athletics. With a unique perspective and a wealth of knowledge on the subject, Robert has become a respected voice in the field of sports journalism.
