Alessandro Del Piero evaluated the past and the future of football

Socios.com Founder and CEO Alexandre Dreyfus, along with FIFA World Cup Champion and Socios.com Global Brand Ambassador Alessandro Del Piero, met with sports and technology enthusiasts at the Web Summit panel in Portugal on how blockchain will change the future of fandom. .

Alexandre Dreyfus discussed how Fan Tokens are currently redefining the way in the global sports industry of how fans connect and interact with their favorite teams around the world. “We started Socios.com four years ago because we identified a simple need,” said Dreyfus. 99 percent of sports fans are not in the stadium, not in the city, not even in the country of the team they support. We asked ourselves, what can we create that is valuable for fans and scalable for teams? This is how we invented the Fan Token concept and now, four years later, we are working with 170 clubs around the world and we have managed to create a new connection between fans and teams”.

Del Piero, who told the audience that he took center stage in the organization, how technology changed his relationship with fans throughout his career, shared how he responded to all the fan letters that came to his home. family in the early years of his successful career.

Del Piero, Socios.com, now makes a two-way connection to the concept of followers, who can not only view or consume content produced by their team, but also participate in decisions and play an active role in the daily lives of the teams. “This is really cool,” he said.