‘The legend will provide 4 billion support in November

Hepsiburada, the e-commerce platform that introduced consumers to ‘Legendary November’ discounts in 2016, launched this year’s campaign.

Hepsiburada CEO Nilhan Onal Gökçetekin announced that they provided approximately 1 billion TL of support to family budgets with the campaigns held in November 2022, and that they aim to increase this figure to 4 billion TL this year.

Speaking at the press conference, Gökçetekin emphasized that the transportation team consists of 3,300 people and that this month they added 1,000 more people to the team, and the number of business partners reached 100 thousand.

Gökçetekin stated that they are ready for the legendary November with 30 categories and 195 million products, and that both customers and SMEs will benefit from this period, saying: “We will present a limited number of products in the Brand Days between 1 and November 5”.

There are also lands and cars.

Stating that they offer different payment solutions, Gökçetekin explained that in this context they defined a limit for 20 million households with Hepsiburada Limit, and that they also offer users the opportunity to earn Hepsipara up to 50 thousand TL per month with the LinkGelir application. Hepsiburada business group president Ender Özgün stated that they will offer special and affordable land and 200 cars for sale, along with thousands of products in different categories.

Hepsiburada Business Group Chairman Ender Özgün assessed the impact of inflationary pressure on consumer trends and said: “Consumers resort to price comparison and quotas in these periods. There is also a trend towards a subcategory. “As demand shifts towards basic consumer products, promotional periods happen here too,” he said.