Barcelona Women’s Soccer leads the Money League
Women’s soccer leagues have also been added to the Money League report, published by Deloitte for the 26th time this year.
According to the research, the women’s teams of the Money League clubs earned an average of 2.4 million euros in the 2021-2022 season. The Spanish team Barcelona, which reached the final of the UEFA Women’s Champions League 3 times in the last 4 seasons and derives a significant part of its income from marketing and advertising, ranked first on the list with a turnover of 7.7 million. euro.
5 ENGLISH TEAMS IN THE TOP 6
Manchester United (6 million euros) and Manchester City (5.1 million euros) from England, Paris Saint-Germain (3.6 million euros) from France, Arsenal (2.2 million euros) from England and Barcelona , followed by Tottenham (2.1 million euros).
The women’s teams of the top 20 clubs listed in Money League are also in the report. 17 of these teams are in the top league of their country. The research draws attention to recent revenue and growing interest.
It was emphasized that this trend points to the growth opportunity for women’s football in the coming years, and that the 2023 FIFA Women’s World Cup is a major turning point.
REPORT HIGHLIGHTS
The highlights of Women’s Football Money League Research, published for the first time this year, are as follows:
- The popularity of women’s football and its income are increasing rapidly. The audience records for the 2019 FIFA Women’s World Cup and the 2022 UEFA Women’s European Championship show that the sport will continue to grow sustainably.
- Investments need to be sustained if professional women’s football is to stay on track. Sound business strategies are needed to ensure growth.
- Many Money League clubs are discussing the separation of commercial rights. Seven clubs report that they negotiate sponsorship of the women’s teams independently of the men’s team.
- Transfer revenue will become an increasingly important part of women’s football business strategies. According to FIFA data, international transfers and transfer values in women’s football are increasing every year. A total of 696 cross-border transfers in 2018 ($0.6 million total transfer fee), reached 1,304 transfers in 2021 ($2.1 million total transfer fee).
- In the football industry, female representation on club boards lags far behind other sectors. In the highest-income football clubs, about one in 10 board seats are held by women.
- Increasing the representation of women on club boards will not only benefit women’s football but also the sector. (AA)