Ford decided to downgrade the electric vehicle
In a company statement, it said the production increases and discounts will continue to position Ford as an important option in the growing market for electric vehicles.
In the statement, it was claimed that two-thirds of Mustang Mach-E customers came from competing brands, with the model being claimed to be the #3 electric car in the US last year.
The statement recalled that Ford already offers pickup trucks, SUVs and minibuses to its electric vehicle customers, and shared that the raw materials and batteries are safe for scale production of these models in 2023.
“EXCITING”
Noting that the current prices are part of the plan to keep the model competitive in a rapidly changing market, the statement also includes a price change chart for the Mustang Mach-E.
Marin Gjaja, the company’s representative in charge of customers, whose views are included in the statement, said they will produce more electric vehicles to reduce customer wait times, offer competitive prices and create an unmatched customer experience. exceed limits.” he used the phrase.
HOW MUCH DISCOUNT WILL BE MADE?
According to the shared pricing table, the prices of various versions of the Mach-E will be reduced by up to 8 percent, while the low-priced models will be between $600 and $900 off.
The discount on high-priced models will also reach $5,900. In this context, the starting prices of the model will vary between approximately $46,000 and $64,000.
Existing customers awaiting delivery of their vehicle will automatically benefit from the new price.
COMPETITION IN THE ELECTRIC VEHICLE MARKET HEATS UP
Electric car maker Tesla also lowered its prices in the US and Europe after discounts in China earlier in the year to boost sales.
While Tesla’s discounts, which find 20 percent off the prices of Model 3 and Model Y vehicles, vary between 6 and 20 percent depending on the car model in the US; In Germany it was 17 percent.
Tesla prices were also cut in Austria, Switzerland and France. (AA)